Slice inthe Wall
Hot, Fast, Right from the Wall.
The Concept
An innovative walk-up pizza model featuring a serving window shaped like a pizza slice built directly into urban walls. Combining the convenience of fast food with the charm of artisanal pizza in a unique, Instagram-worthy experience.
Viral Branding
Instantly recognizable slice-shaped window creates organic social media buzz and word-of-mouth marketing.
Low Overhead
Minimal retail footprint reduces rent costs while maximizing kitchen space for high-volume production.
Fast Service
Streamlined menu and efficient walk-up model enables quick service with minimal staff requirements.
Target Market
Our slice-shaped window attracts a diverse customer base in high-traffic urban areas.
Students
Budget-conscious with late-night cravings near campus areas.
Late-Night Diners
Entertainment district visitors seeking quick, satisfying food.
Busy Workers
Office professionals looking for quick lunch options.
Tourists
Visitors seeking authentic, unique local food experiences.
"High-traffic urban locations can see 500-1,000+ pedestrians per hour during peak times, creating significant revenue potential for convenient food concepts."
— Urban Retail Association Study
How It Works
A seamless experience from order to enjoyment in just three simple steps.
1. Order Online
Place your order through our app or website for a seamless pickup experience.
2. Walk Up
Head to our iconic pizza-slice window at your scheduled pickup time.
3. Grab & Go
Collect your order and enjoy your delicious pizza wherever your day takes you.
Our Menu
Simple, delicious slices made with premium ingredients. Available by the slice or as a whole pie.
Classic Pepperoni
$4.50Our signature pepperoni pizza with mozzarella and homemade sauce
Cheese Lover's
$4.00Blend of four cheeses on our crispy thin crust
Veggie Supreme
$5.00Fresh bell peppers, mushrooms, onions, and olives
Meat Feast
$5.50Loaded with pepperoni, sausage, bacon, and ham
Getting Started
Our comprehensive startup plan covers all aspects of launching your first Slice in the Wall location.
Location Scouting
We identify high-traffic urban locations with suitable wall space and back-of-house access. Our team analyzes pedestrian patterns, nearby attractions, and competitive landscape.
Permits & Compliance
Our legal team handles all necessary food service permits, building modifications approvals, and health department certifications to ensure a smooth launch process.
Branding & Design
We create eye-catching pizza slice window designs, signage, packaging, and digital assets that capture attention and create a memorable brand identity.
Kitchen Setup
Our culinary team designs an efficient kitchen layout optimized for high-volume pizza production with minimal space requirements and maximum output capacity.
Marketing Strategy
Our multi-channel approach creates buzz, drives foot traffic, and builds a loyal customer base.
Launch Buzz
- • Street team with branded merchandise
- • Sidewalk chalk directional art
- • Influencer tastings and content creation
- • Grand opening event with DJ and free samples
Social Media
- • TikTok and Instagram Reels featuring the unique window
- • User-generated content contests
- • Behind-the-scenes pizza making content
- • Targeted ads to local audiences
Local Partnerships
- • Cross-promotions with nearby businesses
- • Special offers for local office workers
- • Collaborations with local breweries
- • Sponsorship of community events
Order On The Go
Our mobile app makes ordering your favorite slice quick and convenient. Skip the line and earn rewards with every purchase.
Order Ahead
Skip the line by ordering and paying through the app
Find Locations
Discover the nearest Slice in the Wall location
Earn Rewards
Collect points with every purchase for free slices
Today's Special
Revenue & Financials
A lean business model with attractive unit economics and strong profit potential.
Startup Costs
| Kitchen Equipment | $18,000 |
| Window Construction | $8,500 |
| Permits & Legal | $4,500 |
| Branding & Marketing | $6,000 |
| Initial Inventory | $3,000 |
| Miscellaneous | $5,000 |
| Total | $45,000 |
Monthly Revenue
| Avg. Daily Orders | 120 |
| Avg. Order Value | $15 |
| Monthly Revenue | $54,000 |
Operating Costs
| COGS (30%) | $16,200 |
| Labor | $12,000 |
| Rent/Utilities | $5,400 |
| Marketing | $2,000 |
| Other Expenses | $3,000 |
| Total Expenses | $38,600 |
Monthly Net Profit
With a projected 28.5% profit margin, each Slice in the Wall location offers strong returns on investment with an estimated payback period of less than 3 years.
Scale & Expansion
Our three-year roadmap for growing the Slice in the Wall concept.
Year 1: Launch & Validation
Open first flagship location and refine operations, menu, and marketing strategies based on real-world performance data.
- • Establish strong local presence
- • Build customer database
- • Optimize operations
- • Develop training systems
Year 2: Multi-Location
Expand to 3-5 additional locations in high-traffic urban areas across multiple cities.
- • Streamline supply chain
- • Develop management structure
- • Increase brand recognition
- • Attract investor interest
Year 3: Licensing/Franchise
Develop turnkey franchise model to rapidly scale the concept nationally through partnerships.
- • Create franchise documentation
- • Develop training programs
- • Build franchise support systems
- • Target 15-20 new locations
What People Are Saying
Don't just take our word for it - hear from our customers and investors.
The pizza slice window concept is genius! I grab a slice on my way to work every morning. Fast, delicious, and so convenient.
Sarah K.
Local Customer
Frequently Asked Questions
Everything you need to know about the Slice in the Wall concept.
Still have questions? Contact our team
Ready to Invest in the Future of Pizza?
We're seeking $50K in initial investment or a space partnership to launch our first Slice in the Wall location.